Fashion
Cartolina
Vael makes Cartolina's lookbook and product images each season, for its own site and for Bloomingdale's, and its flat lays every month.
Read the case studyFashionCollection launch
Fashion
What does a collection launch cost?
We make a fashion brand's campaign and every product-page image from a phone photo of each piece. The imagery is AI-generated, and our agreement says so. A launch starts at $7,500.
What you get
Campaign images for the collection
A lookbook
Product-page images for each style in on-model, flat lay and ghost mannequin views
Crops for email and social in the same look
What you send
Send a quick phone photo of each piece, the line sheet and your brand guide. One person on your team sends the files, notes each round and approves.
How review works
You approve every image before it runs. Two rounds of revision per deliverable are included.
How we measure it
We compare full-price sales, product-page conversion and wholesale orders with your last collection.
What it costs
From $7,500 per collection, for new engagements.
You pay half to start. If you don't love the first finished pieces after our changes, we refund your deposit in full.
What it has to earn
Modeled example: the launch pays for itself if 100 units sell at their $250 full price instead of 30% off.
Can we keep working with you after the launch?
Yes. The fashion partnership starts at $7,500 a month.
Related work
Questions
What if we need more revisions?
We quote extra rounds in writing before we start them.
Written by Chris McDonald. Published September 27, 2026.
Send us the line sheet.
A few phone photos work too. We'll scope the launch from them.