Fashion
Dudley Stephens
We make the ad hoc creative for its website, email, advertising and social, and the brand runs its own email program. The retainer has run since June 2026.
Read the case studyFashionFashion email and SMS
Fashion
Email and SMS for fashion brands
Emails and texts for each drop, built from your product-page images.
What a week looks like
You send a brief or a calendar change. An agent drafts the email with the drop's imagery, someone on our team edits it, and you approve it before it sends.
How an engagement runs
It starts with a call and a read-only look at your email platform, flows and last season's sends. The first project is a collection launch, from $7,500 per collection, and its images carry every launch email. After that, a creative partnership covers each month's email creative, from $7,500 a month.
Cartolina
Explore the story
Dudley Stephens
Explore the story
Fashion work starts at $7,500 for new engagements.
Where each offer starts
Collection launchFrom $7,500 per collectionCreative partnership for fashion brandsFrom $7,500 a monthCustomer StudyFrom $60,000What moves price
- How many styles you launch, and where the images run.
- How many flows and how many sends per collection the program covers.
- Whether we build the flows in your platform or hand off send-ready designs.
Questions
Do you work in Klaviyo and other DTC email platforms?
We build the flows in your platform or hand off send-ready designs.
What email flows does a fashion brand need?
You need a welcome flow, browse and cart recovery, post-purchase and win-back. Each drop also gets a launch calendar: tease, launch, restock and last call.
Does the email creative match the product imagery?
Yes. The emails use the same images and cast as your product pages.
Do you write the SMS too?
Yes. Texts go out for the launch and the restock, on the same calendar and approval as email.
How much does email and SMS for a fashion brand cost?
A collection launch starts at $7,500 per collection and a creative partnership at $7,500 a month. The price moves with collections per year and the number of flows.
Written by Brian Hughes. Updated September 27, 2026.
Send us last season's launch emails.
We'll tell you which flow you're missing.